 2011 Advertising Opportunities
Program Book
The Yankee Dental Congress 36 Program Book is the primary resource that 26,000+ dental professionals will use to select scientific and allied courses as well as special events they will register to attend. This informational and promotional publication will mail to 50,000+ dental professionals starting in early September. This is your chance to stand out from your competition. In order to get the most exposure out of your Yankee Dental experience it is essential that you market your presence prior to the event.
The Official YDC 36 Program Book will begin mailing in September 2010.
Artwork Due: August 6, 2010
Positions Available: .jpg "Program Book 2011")
| Inside Front Cover |
$5,000 |
| Page One |
$4,500 |
| Opposite Table of Contents |
$4,700 |
| Inside Back Cover |
$3,000 |
| Back Cover |
$7,000 |
| Center Spread |
$6,500 |
| Full Page |
$2,800 |
| Half Page |
$1,400 |
YDC Advance Planner
Artwork due November 12, 2010
Positions Available:
| Inside Front Cover |
$2,800 |
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| Page One |
$2,000 |
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| Opposite Table of Contents |
$2,600 |
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| Inside Back Cover |
$1,800 |
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| Back Cover |
$3,500 |
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| Center Spread |
$3,000 |
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| Full Page |
$1,500 |
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| Half Page |
$750 |
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On-Site Guide
The guide is the official on-site publication. It provides exhibit hall schedules, exhibitor listings, show events and courses, convention maps, and other important information
Artwork due December 10, 2010
Positions Available
| Front Cover |
$4,800 |
| Inside Front Cover |
$5,200 |
| Page One |
$3,850 |
| Opposite Table of Contents |
$4,400 |
| Inside Back Cover |
$2,900 |
| Back Cover |
$5,750 |
| Center Spread |
$6,600 |
| Tab Pages (3 available) |
$3,250 |
| Full Page |
$2,800 |
| Half Page |
$1,400 |
Pre-Registration Program Book Envelope
Get noticed with an exclusive ad on the back of our program book envelope.
| Circulation |
50,000 |
| Size |
9"L x 3.5"H |
| Back Side |
$3,200 |
| Artwork Due |
August 2, 2010 |
Pre-Registration Envelope
Last year, approximately 24,000 pre-registered for Yankee Dental. Make sure you get your message out before the meeting with this exclusive ad..jpg "Pre-Registration Envelope")
| Circulation |
24,000 |
| Size |
8"L x 3.625"H |
| Inside Front Pocket |
$5,000 |
| Artwork Due |
August 2, 2010 |
Specialty Mailers
Looking to target specialists only? We have the solution. Yankee produces specialty mailers highlighting the courses for specialists and their staffs.
| Circulation |
Varies on Specialty |
| Size |
5" x 8" |
| Four page flyer with half page, four color ad: |
$1,400 |
| Artwork Due |
September 10, 2010 |
Mechanical Requirements
Full page: 8 3/8" x 10 7/8"
Half page Horizontal: 7 1/2" x 5 1/4"
Half page Vertical: 3 5/8" x 10"
Mechanical Requirements:
All advertising materials should be supplied as electronic files with color print. We accept high resolution pdf files. All files should be collected to disk with fonts and supporting files. Crop marks and 1/8" bleeds required on all sides.
MAIL ARTWORK TO:
Massachusetts Dental Society, Exhibits Dept.
Two Willow Street, Southborough, MA 01745.
Questions? Contact jburdette@massdental.org
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