First Time Exhibitors

Please visit this portion of the website frequently, as we will post all updated exhibitor newsletters, information on Yankee vendors, hotel info and lots more as it becomes available.

Important Dates & Deadlines

Avoid paying premium prices, order services by early bird deadlines.

May 1

Application/contract for booth space available online.

May 22

Contract and deposit due for priority point space assignment. Only Yankee 2020 exhibitors are permitted to contract between May 1-22; all other contracts will be held until priority point assignments are confirmed. Discounted booths not available to contract during this time.

June 26

Notices of first round booth assignments are emailed.

September 2

Contracted companies will be listed in the Program Book.


Monthly Exhibitor E-Newsletters begin.

October 14

Deadline for booth cancellation with a full refund. Space canceled or downsized after this date will forfeit 50% of booth fee.

October 14

Balance of booth payment is due. New applications for space, from this day forward, require 100% of total exhibit fees.

October 14

Housing Bureau opens at 12 noon. Make your housing arrangements online at

Registration for booth personnel opens at 12 noon. Register online at

November 4

Space cancelled or downsized after this date will forfeit 100% of booth fee.

November 4

Exhibitor Service Manual available at

Expo Only Passes available.

November 13

Deadline to submit complimentary show special listing to be promoted in the Program Planner, Mobile App, Web and On-Site Guide.

Contracted companies will be listed in the Program Planner and Onsite Guide.

December 14

Certificates of Insurance are due to the MA Dental Society. All exhibitors are required to submit a certificate of liability insurance. If you do do not carry General Liability Insurance, you may purchase this for Yankee for $65.

December 16

Contracted companies will be included in the On-Site Guide, Mobile App and Web.

December 18

Deadline to submit Early Move-In request form to Yankee Exhibits. (20x20 or larger only).

January 7

Deadline for registering booth personnel to receive badges by mail. Deadline to submit booth variance, hanging sign, and laser request forms for approval.

January 7

Last day for discounted rates on all services and furnishings for your booth.

January 8

Last day to order complimentary lead retrieval unit.

January 15

Deadline to make hotel reservations within Yankee blocks.

January 26

 Exhibitor move-in and registration opens at 8:00 am.

January 25-27

Move-in for all exhibitors.

January 27

All crates must be removed from the aisles by 4 pm for aisle carpet to be laid.

Please note dates are subject to change

Exhibitor Service Manual - Booth Furnishings & Services

The Yankee Dental Congress 2021 Exhibitor Service Manual will become available by November 4 . Be sure to read through the entire manual thoroughly as there is a great deal of information including deadlines for discount prices.

To skip directly to the vendor websites, click on the following links:

Freeman- Exhibitor Service Manual (booth furnishings) For questions regarding billing or pricing contact Freeman direct. 508-894-5100
Mass Convention Center Authority (electrical, internet, security) For questions regarding billing or pricing contact the BCEC direct 617-954-2230 or
Convention Data Services (lead retrieval)


Certificate of Insurance

All exhibitors must send an original certificate of insurance to the Massachusetts Dental Society by December 14, 2020.  No exhibitor will be allowed to set up without the required certificate of insurance.

Please refer to our SAMPLE and these five steps to be sure your certificate of insurance displays the required information.

  1. Your company must be listed as the insured
  2. You must carry and maintain a minimum of $1 million insurance coverage that provides general liability coverage, coverage against damage to persons and property, and hazard insurance, insuring the exhibitor's property and its exhibit space, to fully protect it and the MDS and the additional insured (see below) against all risks in connection with its exhibit at the Yankee Dental Congress, or under the 2021 Rules & Regulations, or otherwise.
  3. Required dates must cover the dates of the expo, including set-up and breakdown: January 25-31, 2021.  Please send the certificate even if it expires by 12/31/20, then send a new certificate after this date.
  4. All insurance shall name as additional insured the Massachusetts Dental Society, other participating dental societies of Connecticut, Maine, New Hampshire, Rhode Island and Vermont, the Massachusetts Convention Center Authority and Freeman.
  5. The certificate holder must be listed as follows:

          Massachusetts Dental Society
          Yankee Exhibits
          Two Willow Street
          Southborough, MA 01745

If you do not carry general liability insurance, you may purchase this in the form of event insurance. Information and order forms will be provided in the exhibitor service manual, sent in October, or view our Official Vendors to contact the vendor directly:

Certificate of Insurance
John Buttine Inc.
(212) 867-3642
Yankee 2021 Exhibitor Insurance Brochure

The Yankee and the Massachusetts Convention Center Authority will not be responsible for damage or loss to any property of the exhibitor, including the shipping containers brought into or used in or about the convention center, nor for any acts or omissions of the exhibitor's employees, agents or representatives.

Questions? Contact Us


Official Vendors

We have contracted with leading companies in the exhibition industry to provide services to exhibitors participating in Yankee Dental Congress. 

Listed below are the official approved vendors for the Yankee Dental Congress. 




Certificate of Insurance

John Buttine Inc.



Convention Data Services


Lead Retrieval Convention Data Services 800-746-9734

Service Contractor



Mobile Application

Core-Apps, LLC

443 424 2673

Custom Furniture



A/V & Computer Rental

Projection Inc.


Booth Catering

Levy Restaurants @ BCEC


BCEC Services



Rigging Services

JCalpro at MCCA


Floral Services



Shipping Services

Bohren's Logistics/United Van Lines


Shipping Services



CD ROM Sales

Fleetwood Multimedia, Inc.


Transportation Provider

RPMs, Inc.


Please be advised that Yankee does not provide exhibitor contact information to any companies other than the above listed official vendors.

The order forms and complete information from these vendors will be included in the Freeman Exhibitor Services Manual, emailed to exhibitors by November 4. If a vendor is not on this list, they have not been approved

WARNING: Third party companies who are not official Yankee vendors, have been soliciting exhibitors for room reservations, lead retrieval units, list rentals, and other trade show products and services. These organizations may misrepresent themselves as Yankee official vendors. Exhibitors may be contacted by fax, e-mail, or phone with offers for cut rate services. If you receive an email from a company trying to sell you a list; please note these are not actual attendee lists and these companies are NOT authorized Yankee vendors. Direct any questions to Yankee Exhibits.

Exhibitor Newsletters

View the Yankee 2021 exhibitor newsletters that have been sent out to the exhibits main contact. Please contact us if you would like to be added to receive these monthly newsletters.

June - Extended Cancellation Deadlines
April - Priority Point Newsletter