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Yankee Dental Congress

 

JANUARY 31 - FEBRUARY 2, 2019

BOSTON CONVENTION & EXHIBITION CENTER

Social Media BUZZ for #Dental Offices

  • Thursday 1/31/2019
  • Time: 10:00 am - 12:00 pm
  • Course Code: 229TL
  • Cost: No Charge
  • Room Location: BCEC Exhibit Floor Classroom D
  • Credits: 2 CE Hours
Course Logo
speaker
Brad Newman, is founder & Chief Buzz Officer of Dentainment
This course will educate dental offices on the most effective ways to market themselves online using a variety of social media sites. We will explore platforms such as Facebook, Instagram, Twitter, LinkedIn, YouTube, and more. Leveraging the power of video content, review sites and local search engine optimization will also be covered. In today’s world, simply posting on social channels is no longer enough. Dental offices need to find innovative ways to reach new patients and increase awareness. Coupled with a solid strategy and tenacious execution, social media is a game-changer for dental offices!
After this course attendees will be able to:
  • Develop social media conversation that is fresh, likeable, and targeted for the right audience
  • Analyze what type of content works best and how to encourage engagement through video, contest,and Facebook advertising
  • Determine how to create a more dynamic and unique website presence, while improving conversion through design, interactive chat features, and more
  • Understand the power of Google reviews and how they impact your local search results
  • Identify how to film engaging content with a mobile phone that builds your dental office brand and helps with new patient conversion
Recommended Audience: Dentist, Office
Ambient Noise Disclaimer: Please note that this course will be held on the Exhibit Hall Floor and will be subject to ambient noise.

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