Raving Patients: Get Visible, Get Credible and Get More New Patients

  • Friday 1/28/2022
  • Time: 10:00 am - 12:00 pm
  • Course Code: 489RL
  • Cost: No Charge
  • Credits: 2 CE Hours
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speaker
Leonard Tau, DMD is a dentist, consultant, speaker, and practice owner. He lectures nationally and internationally on internet marketing, social media, and reputation marketing.

Word of mouth has always been the foundation for the acquisition of new patients by a dental practice but in our internet age, word of mouth is transformed because of reviews sites like Google, Yelp, and Facebook. Online reviews are now one of the biggest ranking factors in a local search. Being credible is only one piece of the puzzle though. Your practice also needs to be found online when people are searching for a dentist near them. Are you at the top of the Google Map Pack? If not, you are invisible and all of those great reviews are not doing you much good. In this course, the instructor will share numerous tips and best practices to not only become credible, but visible online. He will also discuss the system that has been tried and tested in his own office enabling him to take his practice to the next level simply by marketing his reputation.  

After this course attendees will be able to:
  • Understand the importance of taking control of your online presence
  • Recognize software programs that help manage your reputation
  • See why your practice may not be ranking as high as it could be
  • Discuss ways in which patient reviews can manifest online
  • Develop strategies for garnering positive patient reviews
  • Review team training tips for acquiring positive feedback 
Recommended Audience: Dentist
Ambient Noise Disclaimer: Please note that this course will be held on the Exhibit Hall Floor and will be subject to ambient noise.
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