Dominate Your Marketing Online

  • Thursday 1/27/2022
  • Time: 10:30 am - 12:30 pm
  • Course Code: 161TL
  • Cost: No Charge
  • Credits: 2 CE Hours
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speaker
Leonard Tau, DMD is a dentist, consultant, speaker, and practice owner. He lectures nationally and internationally on internet marketing, social media, and reputation marketing.

Marketing one’s practice online can take a lifetime to master and leave you very confused. There are so many options to choose from when it comes to website design , paid advertising, online reviews, and search engine optimization. Topics like Facebook Funnels, how to respond to negative reviews and are you actually getting an ROI leave you scratching your head. The first step to determining what to do is analyzing how your practice currently looks online, what your competition is doing and where you can improve. In this course, the instructor will take you on a journey to actually help you determine what needs improvement and where you can actually begin.  

After this course attendees will be able to:
  • Analyze your website to see if it violates some of the most common design elements 
  • See how your office ranks online 
  • Generate more online reviews 
  • Determine whether you are ready to ramp up your marketing 
  • Understand how to make sure you are actually getting return on investment in your current marketing plan 
Recommended Audience: Dentist

The Birdeye grant has been applied to this course.

An invitation to participate in the Corporate Forums was provided to all companies exhibiting at Yankee. Participating companies have selected the speakers and topics for the sessions and paid all related expenses. The information and opinions presented are solely those of the speakers and the sponsoring companies and do not represent the opinions of, nor constitute endorsement by Yankee Dental Congress, the Massachusetts Dental Society and the co participating states.

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