Orthodontic Specialty Group Program: Lecture Only for Dentists
Friday, January 29, 2027
8:30 – 11:45 am and 1:30 – 5:00 pm FULL DAY
Course Code:
682RL
Cost:
$229
Credits:
6
CE Hours
Designed by Specialists, Open to All
One-Day Intensive for Orthodontists and Staff: Building a High-Performance Orthodontic Practice
Join LeeAnn Peniche and Cindi James for a power-packed, one-day intensive designed to help you build a high-performing orthodontic practice. This dynamic program combines leadership, business strategy, team development, marketing, and patient experience into one actionable day. LeeAnn will share the executive systems and standards that separate thriving practices from surviving practices, including how to build an executive leadership team, establish practice standards, train to mastery, and identify your practice's greatest strengths and opportunities. LeeAnn will challenge the way you think about branding and marketing. Whether you're refreshing, rebuilding, or creating your brand, you will discover innovative strategies that are producing measurable, proven results—building an unforgettable brand, elevating your reputation, and creating demand for your practice.
Cindi will share the proven systems that transform teams into high-performing practice ambassadors—creating exceptional patient experiences, industry-leading case acceptance, and an observation program that consistently converts future patients into starts
Together, they will separate facts from feelings, fads from proven strategies, and passing trends from the innovations shaping the future of orthodontics. You will leave with practical ideas, proven systems, and an action plan you can implement immediately.
If you're looking for one of the most content-rich, fast-paced, and practical educational experiences available, this is a day you won't want to miss.
The day will include a combination of general sessions for the entire team and breakout programs designed specifically for doctors and staff, allowing each participant to focus on the strategies most relevant to their role while creating a shared vision for practice success.
Speakers
After this course attendees will be able to:
- Develop organizational systems and leadership structures that improve accountability, efficiency, and long-term practice performance
- Implement standardized training protocols and practice systems that promote consistency, operational excellence, and team mastery
- Evaluate branding and marketing strategies to strengthen practice reputation, increase patient demand, and differentiate the practice in a competitive marketplace
- Apply proven communication and patient experience strategies to improve case acceptance, patient satisfaction, and referral growth
- Design an effective observation and patient conversion process that increases treatment starts and practice growth
- Differentiate evidence-based practice management strategies from industry trends and determine which innovations are most applicable to their own practice
*Tuition includes coffee and tea break with an opportunity to network with peers.
Endorsed by the Massachusetts Association of Orthodontists.
The Massachusetts Dental Society is an ADA CERP Recognized Provider
ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at
ADA.org/CERP