- Thursday 1/25/2024
- Time: 8:00 - 10:00 am
- Course Code: 362TL
- Cost: $94
- Room Location: BCEC Room 206 A
- Credits: 2 CE Hours
The Internal Marketologist: Master Communication, Marketing & Patient Experience
Minal Sampat, RDH is a Best-Selling Author, Marketing Strategist, Social Media Coach, and Dental Hygienist. Born in India, she grew up in the U.S. Virgin Islands, attended college in NJ, and currently resides in Washington State with her husband and an extensive shoe collection! Minal made her mark in the business world by launching her first company and breaking a Guinness World Record. Since then, she has been dedicated to helping dental practices grow their production and reduce marketing expenses through effective marketing strategies. Minal is the founder of Marketologist?, an online marketing and training course, as well as the creator of CE on The Beach?, a Destination Dental CE event held on tropical islands. This year's CE on The Beach event will take place in Aruba! Additionally, Minal co-founded the Pediatric Dental Marketing Course and Pediatric Dental Growth Summit. Her expertise and work have been featured in both industry and national press, and she has been featured on Forbes.com not just once or twice, but 8 in the past 4 years.
Do you want to showcase your practice culture in a more effective way? Do you want to engage your existing patients and convert new ones with powerful video testimonials? Are you finding it difficult to maintain consistent marketing efforts with your team and patients?
During this course, attendees will receive easy-to-implement strategies to improve patient communication, optimize marketing outlets (internal, external, and digital) and enhance your patient experience to stay current and efficient. This course includes live training on how to acquire powerful video testimonials that showcase your practice's success, making it easy to attract and retain patients. By the end of the course, you'll have the tools to connect with your current and ideal new patients, build an effective marketing plan, learn to leverage social media and create a system for consistent marketing efforts with your team and patients.
- Learn easy-to-implement strategies to improve patient communication
- Discover strategies to build internal, external, and digital marketing campaigns
- Gain the skills to acquire and utilize powerful video testimonials that showcase your practice's success
- Identify tools to build marketing plans that work for your specific practice
Recommended Audience: Dentist, Office
The CareCredit grant has been applied to this course.
The Massachusetts Dental Society is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP.