- Thursday 1/25/2024
- Time: 2:00 - 4:00 pm
- Course Code: 364TL
- Cost: $94
- Room Location: BCEC Room 206 A
- Credits: 2 CE Hours
Reeling into the Now: Conquer Instagram
Minal Sampat, RDH is a Best-Selling Author, Marketing Strategist, Social Media Coach, and Dental Hygienist. Born in India, she grew up in the U.S. Virgin Islands, attended college in NJ, and currently resides in Washington State with her husband and an extensive shoe collection! Minal made her mark in the business world by launching her first company and breaking a Guinness World Record. Since then, she has been dedicated to helping dental practices grow their production and reduce marketing expenses through effective marketing strategies. Minal is the founder of Marketologist?, an online marketing and training course, as well as the creator of CE on The Beach?, a Destination Dental CE event held on tropical islands. This year's CE on The Beach event will take place in Aruba! Additionally, Minal co-founded the Pediatric Dental Marketing Course and Pediatric Dental Growth Summit. Her expertise and work have been featured in both industry and national press, and she has been featured on Forbes.com not just once or twice, but 8 in the past 4 years.
With over a billion active users, Instagram is not just a platform for sharing selfies and food pics - it's a crucial marketing outlet for businesses, including dental practices. In fact, Instagram can be an incredibly effective tool for connecting with your current and potential patients, educating them about your services, and converting new leads into loyal followers. But where to start? This interactive, workshop-style presentation is here to help! Minal will guide you through the steps of building a compelling Instagram presence for your practice, from setting up your account to crafting engaging posts, stories, and reels that resonate with your audience.
Attendees will learn insider tips and tricks for maximizing your reach, building your brand, and ultimately driving patient growth. And the best part? You'll get hands-on experience creating and recording reels in real-time, so you can leave with the confidence and skills you need to take your Instagram game to the next level!
- Learn how to set up a compelling Instagram account for your practice
- Understand how to craft engaging posts, stories, and reels that resonate with your audience
- Gain insider tips and tricks for maximizing your reach and building your brand on Instagram
- Develop the skills to drive patient growth and convert new leads into followers on the platform
Recommended Audience: Dentist, Office
The CareCredit grant has been applied to this course.
The Massachusetts Dental Society is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP.